MGCR352 - Principles of Marketing
Course: MGCR352 (Principles of Marketing) in MGCR department at McGill University.
Credit Hours: 3 • Academic Level: third-year undergraduate course
Course Requirements: No prerequisites required - suitable for beginning students
Future Opportunities: Unlocks 19 advanced courses for further study
Course Type: Foundation course - forms the base for multiple advanced topics
Part of the MGCR curriculum at McGill University, helping students progress through degree requirements.
Courses unlocked by MGCR352
- MRKT351 - Marketing and Society
- RETL402 - Innovations in Retailing
- RETL407 - Retail Management Project
- RETL409 - Digitization of Retailing
- RETL434 - Topics in Retail Management 1
- MRKT354 - Marketing Strategy
- MRKT355 - Services Marketing
- MRKT357 - Marketing Planning 1
- MRKT365 - New Products
- MRKT434 - Topics in Marketing 1
- MRKT438 - Brand Management
- MRKT440 - Marketing Analytics
- MRKT451 - Marketing Research
- MRKT453 - Advertising and Media
- MRKT455 - Sales Management
- MRKT459 - Retail Management
- MRKT483 - International Marketing Management
- MGPO362 - Fundamentals of Entrepreneurship
- MRKT452 - Consumer Behaviour
Academic Planning at McGill University
Students planning MGCR352 at McGill University should complete 0 prerequisites before enrollment.
Future Pathways: Completing MGCR352 enables enrollment in 19 advanced courses, opening specialization opportunities in the MGCR program.
This third-year course at McGill University integrates into structured degree pathways for MGCR programs, supporting timely graduation and academic progression.